Celebrations

Valentine's Day is in 113 days.

Sunday, February 14, 2027

Watches, sneakers, and gifts that hold their value. Here's what's worth buying, when to buy it, and what it really sells for.

What to buy, and when

What	Best time to buy	Tip
Watches and jewelry	2–3 weeks before	Pre-owned prices barely move for the holiday; set a price watch and buy when it dips.
Sneakers	Early February	Resale prices for popular pairs swing week to week, so check sold prices first.
Flowers and chocolate	The week before	Order early: delivery fees climb in the last few days.

Set a price watch on any of these and we'll email you when it drops to your number.

US holidays and the big sale days, soonest first.

Presidents' Day sales: Mid-February. Mattresses, appliances, and furniture.
Memorial Day sales: Late May. Outdoor gear, grills, and appliances.
Amazon Prime Day: Usually July. Amazon devices, electronics, and household items.
Labor Day sales: Early September. Furniture, appliances, and end-of-summer clearance.
Black Friday & Cyber Monday: The weekend after Thanksgiving. Toys, electronics, and nearly everything else.
After-Christmas clearance: December 26 onward. Decor, wrap, and gift sets for next year.

Timing is based on past years. Each store announces exact dates a few weeks ahead.